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Lost Architectural Plans Surface

Sebewaing Brewing Company Posted on August 25, 2014 by Scott ThedeOctober 28, 2014

Spring cleaning usually involves discarding items that have been packed away occupying space for mblueprint-rectangle-800x480any years.  Tools, fishing tackle, hunting supplies, old boxes of photos, newspaper clippings, and business documents just to name a few.

During the summer as William Thede was cleaning his garage area, he navigated through some papers that were being disposed into the wood stove.  As he was working through the pile, some of these papers were just leaving his finger tips into the stove when he stopped.  These papers looked different than the others.  Upon a closer look, he found a set of 1964 architectural drawings for the Bottling House addition!

What could have been lost forever was recently turned over to this website archives and will be posted in a future article once they have been researched and scanned.

Posted in Article

Former Sebewaing Brewing Company Employee, Lloyd Bolzman Passes

Sebewaing Brewing Company Posted on July 19, 2014 by Scott ThedeAugust 16, 2015

Of the remaining siBolzman Lloyd Ex people known to have worked at the Sebewaing Brewing Company, until a few days ago, six were still with us.  Lloyd E. Bolzman, 90, passed away Tuesday, July 15, 2014, at the Tuscola County Medical Care Facility in Caro.  While employed at the brewery, he worked in the Bottling House and performed other various tasks on and off-site in the buildings owned or leased by the brewery.  Lloyd was one of the more versatile brewery employees and would often cover for the approximate seven volunteer fireman who had to leave the brewery when the fire whistle sounded.

He was born April 9, 1924, to the late Ernest and Elsie (Thede) Bolzman. On Aug. 10, 1946, he married Evelyn (Dubs) at St. Paul Lutheran Church in Linkville.

Lloyd enjoyed farming, hunting and fishing. He was a life member of St. John Lutheran Church in Kilmanagh, serving on different church boards during his life time.

Lloyd is survived by his wife of 67 years, Evelyn; his children, Lois (Rodney) Bohn and Dale Bolzman of Sebewaing; two grandchildren, James (Jennifer) Bohn of Sebewaing and Bradley Bohn of Nashville, Tennessee; two great-grandchildren, Ethan and LeEtta Bohn of Sebewaing; his sister, Ruth Bernhardt; brother and sister-in-laws Henry and Ava Gies, Dorothy Hafner, Ruth Heck, May Deering, Shirley Dubs, Val Dubs and Wilbert Dubs.

Lloyd was preceded in death by an infant son, Dennis Lloyd; his parents Ernest and Elsie Bolzman; in-laws Bert and Hazel Dubs, Raymond and Frances Bolzman, Doris and Herschel Gruehn, Luella and Roland Irrer, Joseph Bernhardt, Omar Hafner, Raymond Heck, Delyle Deering, Jim Dubs, Bill Dubs, Betty and Nelson Dunn and Bette Dubs.

Posted in Obituary

The Can Debut

Sebewaing Brewing Company Posted on June 18, 2014 by Scott ThedeOctober 7, 2014

Canned beer makes its national debut in 1935. The Gottfried Krueger Brewing Company worked with the American Can Company to deliver 2,000 cans of Krueger’s Finest Beer and Krueger’s Cream Ale in Richmond, Virginia. Ninety-one percent of the drinkers approved and further production was approved.

By the late 19th century, cans were instrumental in the mass distribution of food, but it wasn’t until 1909 that the American Can Company made its first attempt to can beer. This was unsuccessful, and they would have to wait for the end of Prohibition in the United States before another attempt. Finally in 1933, after two years of research, American Can developed a can that was pressurized and had a special coating to prevent the carbonated beer from chemically reacting with the tin.Church Key Opener

The concept of canned beer proved to be a hard sell, but Krueger’s overcame its initial reservations and became the first brewer to sell canned beer in the United First Sebewaing Beer Can DesignStates. The response was overwhelming. Within three months, over 80 percent of distributors were handling Krueger’s canned beer, and Krueger’s was eating into the market share of the “big three” national brewers–Anheuser-Busch, Pabst and Schlitz. Competitors soon followed suit, and by the end of 1935, over 200 million cans had been produced and sold.Flat Top Opened Can

The purchase of cans, unlike bottles, did not require the consumer to pay a deposit. Cans were also easier to stack, more durable and took less time to chill. As a result, their popularity continued to grow throughout the 1930s, and then exploded during World War II, when U.S. brewers shipped millions of cans of beer to soldiers overseas. After the war, national brewing companies began to take advantBlueCanage of the mass distribution that cans made possible, and were able to consolidate their power over the once-dominant local breweries, which could not control costs and operations as efficiently as their national counterparts.

Through the 1940’s, Sebewaing Beer was sold in various barrel sizes and bottles.  The first cans were distributed in May 1950.  The initial light brown and red can design is pictured at the top of this post.  It required a church key style opener.  After the can was opened, it would look something like the top of the can pictured, one hole for letting the beer out and a second for replacing the beer BlueCanPullTabwith air.

The sand colored brown can was hard to see against backgrounds whether it was around the house or outdoors.  It was soon replaced with a different color can that became the more popular colors for Sebewaing Beer.  The first blue can also required a church key style opener.  The last can design included a pull tab and used the same blue color scheme.

Posted in Article

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